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How the Internet became commercialized

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The Internet was created in the 1960s as a means of linking a variety of governmental informational sites with the vast academic network of libraries, researchers, and academic institutions.

The initial 1969 network (called ARPANET) that eventually evolved into the Internet was a collaborative effort Commissioned by the United States Department of Defense and involved just four academic institutions.

During the next decide or so, development moved ahead quickly, despite a number of major challenges.

The best minds in the newly formed Field of Computing Science, and experts in other scientific and mathematical arenas, Collaborated to work out the problems associated with a global undertaking of this size and complexity.

It wasn’t until 1982 that the network was officially named the “Internet,” and another eight years until the First search engine-Archie-was developed at

McGill
University in
Montreal, Canada.

The

University of
Minnesota soon followed with the extremely popular “Gopher” and the race to build bigger, better search engines began.

The World Wide Web, or file “web” as it has come to be called, also came into being soon after Archie was released.

However, it wasn’t until 1993, with the release of the Mosaic web browser, that computers operating either the Windows or the Macintosh operating systems could access it.

The availability of Mosaic, and the similarly flexible web browsers that followed, were key to the success of the World Wide Web.

Initially, most individuals interested in exploring the World Wide Web chose online services such as America Online as the easiest way to interact online, but businesses soon realized the potential for using the web for commercial use.

Today, there are hundreds of millions of domains registered on the Internet and millions of businesses that use the Internet to sell their services. Even more businesses could benefit from the Internet if they were aware of the possibilities.

The Internet is no longer the simple communication and informational source it began as. It is now a huge, quickly changing entity. Search engines play an important role, because they help users find what they are looking for and are constantly reacting to market needs and developing additional resources and capabilities with which to compete with each other.

Therefore, if you want to be successful in your online advertising campaigns, you must be prepared to quickly adjust your strategies, methods, and approaches.

Keywords: Internet, Mosaic web browser, ARPANET, ppc history.

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